Concerned about the lack of healthy food for children, I founded Ella’s Kitchen in 2006. Named after my daughter, I aimed to create an ethical, sustainable, campaigning business to provide children with the nutrition they need in a fun way. It is the UK’s biggest baby food brand and one of its first B Corporations.

Wanting to create hygiene habits for toddlers that will last their lifetime, I founded Paddy’s Bathroom in 2014. Named after my son, it was an ethical business designed to make getting clean as much fun as it was to get dirty.

In 2013 I sold Ella’s Kitchen and have since dedicated my time to showing the business system how it could reset to create a more just economy that works for everyone for the long-term. I campaign for rebalancing healthy profits with a healthy planet and healthy people and sit on the Boards of two businesses that do just that: Toast Ale and Sesame Workshop. Discover more.

Having been voted National Entrepreneur of the Year in 2011 and Director of the Year in 2017, in 2018 I founded ‘just IMAGINE if…’ a university hosted, biennial innovation award supporting entrepreneurial ideas that address global challenges.

Since 2013, I have tried to help guide charities to think and act more entrepreneurially. I’m the Founder and Chair of RFK Human Rights UK, have been a trustee of Bite The Ballot, a Counsellor of One Young World, and a Co-Founder of The Key is E. Discover more.

I have campaigned for many years to tackle child obesity and unhealthy weight, advising politicians on how to centre policy around the needs of children. In 2018 I was appointed Chair of London’s Child Obesity Taskforce by the Mayor of London, Sadiq Khan. Discover more.

In 2017, my first book ‘Little Wins’ was published. The critically acclaimed best-seller explores how we can unlock our full potential by rediscovering skills we learned as toddlers. Discover more.

In 2019 I was honoured to receive an OBE from Her Majesty Queen Elizabeth for my contributions to the British food and drinks industry and to children. I have also received honorary doctorate degrees from the Universities of Reading and Bristol.

In 2022 I was appointed Chancellor of the University of Reading in a figurehead role to confer degrees and represent the university, and to help evolve its strategy, expertise, reputation and impact. Discover more.

In 2023, my second book, ‘Raising The Nation’ was published. It explores how we can build a better future for our children and everyone else, and includes essays from politicians, activists, artists and entrepreneurs. Much of my future focus will be on seeking to deliver its ideas and calls for change to help children thrive. Watch this space! Discover more.